For years I have wondered: Why, if we can measure our fitness, or how many steps we are taking and thus get a measure of our overall health, why can’t we do the same with the environment? Why can’t someone create an app which “gamifies” us into cycling rather than driving, or taking a train or just generally pump less CO2 into the atmosphere, and creating global weirding? If we can create an addiction to Clash of Clans, why can’t we create an addiction to saving the planet?
Now a startup has made the first step in what I hope will become a really powerful platform.
Green tech startup Changers has launched CO2 Fit, a mobile app (available for iPhone and Android) that encourage fitness, rewards green behaviour, and – hopefully – will motivate you to reduce your CO2 emissions. Because Lord knows the Polar Bears would like…
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